What are the Types of Maps and Which is the Best?

Maps play a crucial role in our daily lives. From helping us find our way to unfamiliar places to providing essential information about a particular place. But ... read more

How Heat Maps Transform Spaces

In the frenetic movement of everyday life, understanding the patterns and flows of people in different environments can be a complex challenge. From the hustle and bustle of a supermarket to... read more

How Management Maps Improve Data Intelligence in Shopping Malls

A Transformation in Shopping Mall Management Imagine having the power to visualize, in a georeferenced way, every detail of your business, through intuitive and highly customizable search indicators, ... read more

Indoor Browsing and GPT Chat: Enhance Your Business Experience

Zapt Tech is leading the way when it comes to indoor location technology in Brazil. Aiming to enhance the customer experience and connect people... read more

The Age of Data in Physical Retail

The use of data in physical retail is here to stay! As the growth of e-commerce in recent years has redesigned the retail model and established new ways of shopping... read more

Basic Glossary of Indoor Location

In this article, we have gathered the main terms used in indoor location services, with their respective meanings, to facilitate our customers' understanding. They are: 1) Solutions Based on ... read more

How to sell more in physical stores in the era of e-commerce?

Many entrepreneurs wonder how to sell more in the face of so much competition online. This question is pertinent, because, in fact, the internet has made many people make purchases in e-commerce. ... read more

Digital technologies as enablers of innovation in retail 4.0

The concept of enabling technologies is based on the radical changes that a digital interface can bring to the population. Due to this, it becomes possible to accelerate development and create... read more

3 technologies to improve the customer experience in physical stores

Have you ever heard of cybridism? In general terms, it is a concept developed by the writer Martha Gabriel who considers that the Internet of Things has made the ... read more

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