Retail
Differentials
Interactive and humanized maps
Guidance on amazing, performative and appropriate maps for shopping customers! Zoom, rotation, 3D perspective and interactive clicks are some of the possible actions…
Indoor GPS (Bluedot)
User positioning with precision and accuracy on one or more maps covering all floors of the mall, market, supermarket and/or stores, including parking lots and outdoor areas.
Routes (Wayfinding)
Immediate customer guidance to find all the products and services you are looking for or those recommended by the assistant app, based on your visiting profile! Routes are traced from the customer's position to any store in the mall, product shelf or promotional stall, crossing several floors and maps if necessary.
Real-time updates
All content, from maps and information about stores, products, promotions, services and facilities, easily updatable and online via the portal, reflected in real time on the totems and apps currently used by customers.
Promotions, highlights and personalized recommendations “near you”!
Instant display, as the user walks, of “promotions, highlights and personalized recommendations close to the customer”. The customer only needs to open the app to receive, immediately and without clicks, the best purchase options in the vicinity of the space in which he is.
smart shopping cart
With an adapted tablet or the customer's own device attached to an appropriate support, the customer can check the “Near You” promotions in a comfortable way, without clicking.
Feed news
Sending of special information (alerts, advertisements and promotions), with possible targeting to all customers on the spot, in a certain hypermarket section or mall wing, for example.
Audio guided tours
Maps with pre-assembled itineraries and a voice assistant helping customers through various shopping itineraries, for example, to help them get to know “all the newly opened stores in the mall and win a gift”, to buy “all the ingredients of a recipe” in a supermarket or to know the “10 offers of the month”…
Text searches, by tapping the map or by voice assistant
Flexible and fast, with immediate visualization of information about stores, sectors, products and services, showing the instant location on the map of the commercial complex.
Indexing all content for text or voice searches
Stores, sectors, products, promotions, schedules and services, including categories and tags – are all indexed and accessible by a single text or voice search.
Flexible app options (iOS and Android)
Alternatives between releasing Zapt Tech's differentiated services in a new fully functional app with its own brand (from 30 to 60 days); integrate Zapt services into the existing app in a simple way with the SDK-Web integration kit; or even using the Zapt app itself, which is capable of dynamically adapting visually and functionally to multiple locations.
Visit flow data intelligence
Heat maps generated from Big-Data containing the entire flow of customer visits, allowing time filters and profile generation based on visits.
Giveaways managed by the app
Possibility to schedule sweepstakes managed by the assistant app and carried out only among customers present on site. The app presents a list of prizes and notifies users minutes before the times of each draw, leading the winner to the gift collection location.
Survey
Satisfaction, collected via the app at the end of each customer visit.
Interactive Totems
With the same functionalities of the app or web app.
Right Size Solution
| Basic | Amazing | |
|---|---|---|
| Medium and large spaces |  | |
| Interactive map | | |
| Routes (Wayfinding) | | |
| List of store and products with indexed search of all content | | |
| GPS Indoor | | |
| Indicators and heatmap for app users | | |
| Advanced indicators and heat map of most visitors | |